Reading list

Reading list

The shelf behind the site: the books and papers the technique entries, case studies, and history draw on, with a line on what each is good for.

Start here

Four books that cover the ground. Read these and the rest of the list is commentary.

  • Propaganda and Persuasion The standard textbook, in its seventh edition: definitions, history, and a method for analyzing a campaign. The site's working definition of propaganda follows it.
  • The Fine Art of Propaganda The Institute for Propaganda Analysis's seven devices applied to Father Coughlin's broadcasts. Short, dated in its examples, and still the clearest first lens.
  • Munitions of the Mind: A History of Propaganda From the ancient world to the Gulf War in three hundred pages. The history article on this site follows its periods.
  • Influence: The Psychology of Persuasion The six principles, with the experiments behind them, in the revised edition. The appeals family leans on it throughout.

History

  • Persuasive Images: Posters of War and Revolution from the Hoover Institution Archives The best single volume of poster reproductions with historical commentary; the archive's selection owes it a good deal.
  • Iconography of Power: Soviet Political Posters under Lenin and Stalin How the worker, the peasant woman, the leader, and the enemy were drawn, decade by decade. The source for most of the archive's Soviet annotations.
  • The Commissar Vanishes Pairs of Soviet photographs, before and after the people in them were removed. The photo-manipulation entry in one book.
  • The "Hitler Myth": Image and Reality in the Third Reich How the leader's image was built and what the public made of it, from the party's own opinion reports.
  • War Without Mercy: Race and Power in the Pacific War Both sides' dehumanizing imagery, side by side, and what followed from it.
  • Selling the Great War: The Making of American Propaganda The Creel Committee, the Four Minute Men, and the first state propaganda machine in a democracy.
  • Wake Up, America! World War I and the American Poster The American posters of 1917 and 1918 with their artists and print runs.

Psychology and persuasion

  • Age of Propaganda: The Everyday Use and Abuse of Persuasion Social psychology applied to advertising and politics, chapter by chapter, with the experiments.
  • Thinking, Fast and Slow The two systems and the biases, from the man who found most of them. The bias links on this site go to logicalfallacies.org, which draws on it.
  • Propaganda: The Formation of Men's Attitudes Propaganda as a condition of modern society rather than a set of messages. Difficult, and the argument the rest of the field answers to.
  • "How to Detect Propaganda" The original article naming the seven devices, in the first volume of Propaganda Analysis. Four pages.

Industry and public relations

  • Merchants of Doubt How a handful of scientists manufactured doubt on tobacco, acid rain, the ozone layer, and climate, using the same method each time.
  • The Father of Spin: Edward L. Bernays and the Birth of Public Relations Torches of Freedom, bacon and eggs, and the man who called his trade the engineering of consent.
  • PR! A Social History of Spin Public relations from Ivy Lee to the present, as an industry with a history rather than a set of techniques.
  • The Cigarette Century The industry that invented most of the commercial devices on this site, with the documents.
  • How to Lie with Statistics The gee-whiz graph and the well-chosen average, in a book still in print after seventy years.

The image

  • Visual Persuasion: The Role of Images in Advertising Why pictures persuade without arguing: camera angle, scale, and the things an image can imply but never claim.
  • How to Lie with Maps Projection, color, and symbol as arguments, including a chapter on the propaganda map. Third edition.
  • The Visual Display of Quantitative Information The lie factor and the chartjunk, with the worst offenders reproduced.
  • Believing Is Seeing: Observations on the Mysteries of Photography Fenton's cannonballs and five other photographs, examined until they confess.
  • Regarding the Pain of Others What war photographs do to the people who look at them. Short.

The digital era

  • Network Propaganda: Manipulation, Disinformation, and Radicalization in American Politics The media ecosystem of 2016 measured, with the finding that the structure mattered more than the bots. Read it
  • Information Disorder: Toward an Interdisciplinary Framework The Council of Europe report that sorted mis-, dis-, and mal-information, and the vocabulary the field has used since. Read it
  • "The Russian 'Firehose of Falsehood' Propaganda Model" The RAND paper that named the model: high volume, many channels, no commitment to consistency. Read it
  • "Deepfakes and Cheap Fakes" The Data & Society report cataloging the spectrum of manipulated video, from software to a slowed-down clip. Read it
  • Trust Me, I'm Lying: Confessions of a Media Manipulator A practitioner's account of trading up the chain, from a blog to a network. Read it as evidence.

For teachers

  • Propaganda Analysis The Institute's monthly bulletin, 1937 to 1942, written for classrooms. The lesson plans on this site descend from it.
  • Media Literacy in Action A current textbook for teaching media analysis, with units on propaganda and persuasion.
  • Mind Over Media: Propaganda Education for a Digital Age How to teach propaganda analysis without teaching cynicism, from the founder of the Media Education Lab.